Apple and Microsoft are listed by Forbes as the top two most valuable brands in the world.
When it comes to multi-cultural marketing, each brand takes a different approach, but both are successful. Find out details from Valeria Cole, who has been on this journey at both Apple and Microsoft and then took the major step to take this experience into a new and exciting startup with some assistance from Kickstarter.
Growing up in Brazil, Valeria came to the US 27 years ago to embark on her career journey where she directed global marketing initiatives for iconic technology brands that include Hewlett Packard, Apple and Microsoft. Feeling the entrepreneurial urge to do a global startup, Valeria took the daunting step of leaving behind the stability of corporate brands to found a company focused on cosmetics and global sustainability. Her new company, Teadora, is the result of her Brazilian upbringing, her corporate marketing experience and her passion for natural beauty.
Agenda
5:00-6:00 - Cocktails and mingling
6:00-7:30 - Featured speaker and Q&A
7:30-8:00 - Wrapping up
8:00-9:00 - Happy hour
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About
Market Insights is our series of informational panel and speaker sessions featuring industry-leading professionals and thought leaders.