With Twitter machines in every pocket, mobile is key to consumers' experiences today. How are you incorporating it into you clients' brands—and into yours? We dialed up a bunch of experts in the mobile biz and asked them to share their secrets, strategies and insights on the topic.
We'll look into what customers expect from mobile interactions with a brand, when you need an app (and when you don't), thinking beyond responsive design, and plenty more.
Panel
Anders Rosenquist, Director of Emerging Media, POSSIBLE Seattle
David Burke, Agency & Brand Lead, HasOffers by TUNE
James Spence, Associate Creative Director, Oracle Marketing Cloud
Andy Boyer (moderator), Adjunct Lecturer, UW Foster School of Business
Agenda
6:00-7:00 - cocktails and mingling
7:00-8:15 - panel discussion
8:15-8:30 - Q&A
8:30-9:30 - more of the mingles
Cocktails
Sip on a delicious Citrus Basil Fizz signature cocktail thanks to our pals at Hand Crank Films.
Beer, wine and light food will also be provided.
Post Party
Mosey on over to the Alibi Room on Post Alley as we keep the night going. Your first cocktail is on HasOffers by TUNE.
Social
Use #AAFInsights to add your tweets, pics and vids to our social stream.
RSVP on Facebook to keep up with event-related news.
Stay tuned for a pre-event discussion with our panelists in our LinkedIn group.
About
Market Insights is our series of informational panel and speaker sessions featuring industry-leading professionals and thought leaders.
Sponsors
Platinum Sponsor
Platinum Sponsor
Platinum Media Sponsor
Bartending Sponsor
Cocktail Sponsor
Post Party Sponsor